imc indymedia

Los Angeles Indymedia : Activist News

white themeblack themered themetheme help
About Us Contact Us Calendar Publish RSS
Features
latest news
best of news
syndication
commentary


KILLRADIO

VozMob

ABCF LA

A-Infos Radio

Indymedia On Air

Dope-X-Resistance-LA List

LAAMN List




IMC Network:

Original Cities

www.indymedia.org africa: ambazonia canarias estrecho / madiaq kenya nigeria south africa canada: hamilton london, ontario maritimes montreal ontario ottawa quebec thunder bay vancouver victoria windsor winnipeg east asia: burma jakarta japan korea manila qc europe: abruzzo alacant andorra antwerpen armenia athens austria barcelona belarus belgium belgrade bristol brussels bulgaria calabria croatia cyprus emilia-romagna estrecho / madiaq euskal herria galiza germany grenoble hungary ireland istanbul italy la plana liege liguria lille linksunten lombardia london madrid malta marseille nantes napoli netherlands nice northern england norway oost-vlaanderen paris/Île-de-france patras piemonte poland portugal roma romania russia saint-petersburg scotland sverige switzerland thessaloniki torun toscana toulouse ukraine united kingdom valencia latin america: argentina bolivia chiapas chile chile sur cmi brasil colombia ecuador mexico peru puerto rico qollasuyu rosario santiago tijuana uruguay valparaiso venezuela venezuela oceania: adelaide aotearoa brisbane burma darwin jakarta manila melbourne perth qc sydney south asia: india mumbai united states: arizona arkansas asheville atlanta austin baltimore big muddy binghamton boston buffalo charlottesville chicago cleveland colorado columbus dc hawaii houston hudson mohawk kansas city la madison maine miami michigan milwaukee minneapolis/st. paul new hampshire new jersey new mexico new orleans north carolina north texas nyc oklahoma philadelphia pittsburgh portland richmond rochester rogue valley saint louis san diego san francisco san francisco bay area santa barbara santa cruz, ca sarasota seattle tampa bay tennessee urbana-champaign vermont western mass worcester west asia: armenia beirut israel palestine process: fbi/legal updates mailing lists process & imc docs tech volunteer projects: print radio satellite tv video regions: oceania united states topics: biotech

Surviving Cities

www.indymedia.org africa: canada: quebec east asia: japan europe: athens barcelona belgium bristol brussels cyprus germany grenoble ireland istanbul lille linksunten nantes netherlands norway portugal united kingdom latin america: argentina cmi brasil rosario oceania: aotearoa united states: austin big muddy binghamton boston chicago columbus la michigan nyc portland rochester saint louis san diego san francisco bay area santa cruz, ca tennessee urbana-champaign worcester west asia: palestine process: fbi/legal updates process & imc docs projects: radio satellite tv
printable version - js reader version - view hidden posts - tags and related articles

Thoughts on talking to the media

by Brian Flemming Saturday, Mar. 22, 2003 at 10:30 PM
vagrant@slumdance.com 213 384-5666 2505 W. 6th St. #808

Some thoughts on what to do when a TV reporter suddenly sticks a mic in your face.

I'm getting emails from people saying, "It was my first protest," and there are few things more inspiring than that. I can't believe how fast L.A.'s protest community is growing.

Got an email from a guy named Richard about an interesting problem new protesters (and old ones) can experience: What to do when a reporter suddenly sticks a mic in your face?

Here's what he wrote me about yesterday's action at the Fed Bldg, and how I answered:

------------------------

Richard said:

As I left a TV reporter interviewed me. I'm afraid I was rather inarticulate, as I was sleep-deprived and hadn't really reflected much further than "This war is wrong and I can't just sit by and let it happen."

Me:

Yep, nothing like having a mic in your face to make you think about forming a PR strategy, eh? I've been there. TV is very high-pressure. It feels like this...

"You have fifteen seconds, Go!"

"Uhhh..."

In my writing and talking with others, I've been concentrating on this theme: The United States has broken international law, and this unprecedented breach could spell the end of the United States.

It's a great way to appeal to patriots, a group I consider myself to be part of. The premise is that the United States is a great country, with the *potential* to be the greatest influence the globe has ever known, but this clear act of lawlessness has turned the world against us, and that could spell the end of the U.S. So reversing the present course is about preserving this great nation.

I have a lot of other feelings about the U.S. and its role in promoting injustice overseas (and at home), but for now I'm pushing those to the background. I try to imagine someone out there in TV land watching the protests and wondering, How on earth could anyone call this patriotic? The reaction I'm going for with my message is that someone pauses for a second, nods slowly, and says, "I don't know if I agree with that logic, but there's something to think about there."

There are many many other viable PR strategies and goals, but these are what I've chosen. The key to making it work, I think, is starting off with the "America is a great country" part of the statement. I want these protests to bring America together, and I don't want to provide conservatives with an excuse to ignore us. Disagree with me all you want, but don't say I don't love America's potential.

--------

I know the strategy I'm employing will be anathema to some others, but it is important, I think, to think about what you'll say if you get the opportunity to talk into a TV microphone, which is an extremely powerful device.

I tend to look at it this way:

1. Who am I imagining is the audience? I have no control over this--KNBC has KNBC's audience, and there's nothing I can do about that.

2. Therefore, I must tailor the message to the audience, or a chosen segment of it (i.e., conservatives, liberals, men, women, single moms, the disabled, veterans, families of troops). TV producers and editors WILL categorize me as they select sound bites for the evening news stories, so I might as well control that myself.

3. Finally, and most often overlooked, I need the message to be expressed in a few seconds. I have no control over an iron-clad law of TV--it's all sound bites. For that reason, it makes very good sense to write down the message and rehearse it, and get it down to as few words as possible. It's like writing a haiku--say the most with the least. Make a serious game of it.

Just some thoughts. I've been caught unprepared when an opportunity to get a message out on TV appeared, and it leaves you with a crushing feeling of regret. "If only I would have said..."

Report this post as:

Local News

Change Links September 2018 posted S02 10:22PM

More Scandals Rock Southern California Nuke Plant San Onofre A30 11:09PM

Site Outage Friday A30 3:49PM

Change Links August 2018 A14 1:56AM

Setback for Developer of SC Farm Land A12 11:09PM

More problems at Shutdown San Onofre Nuke J29 10:40PM

Change Links 2018 July posted J09 8:27PM

More Pix: "Families Belong Together," Pasadena J02 7:16PM

"Families Belong Together" March, Pasadena J02 7:08PM

Short Report on the Families Belong Together Protest in Los Angeles J30 11:26PM

Summer 2018 National Immigrant Solidarity Network News Alert! J11 6:58AM

Watch the Debate: Excluded Candidates for Governor of California M31 5:20AM

Change Links June 2018 posted M28 7:41AM

The Montrose Peace Vigil at 12 Years M22 8:01PM

Unity Archive Project M21 9:42AM

Dianne Feinstein's Promotion of War, Secret Animal Abuse, Military Profiteering, Censorshi M17 10:22PM

CA Senate Bill 1303 would require an independent coroner rather than being part of police M10 9:08PM

Three years after OC snitch scandal, no charges filed against sheriffs deputies M10 8:57PM

California police agencies violate Brown Act (open meetings) M02 8:31PM

Insane Company Wants To Send Nuke Plant Waste To New Mexico A29 11:47PM

Change Links May 2018 A27 8:40AM

Worker-Owned Car Wash on Vermont Closed A27 5:37AM

GUIDE TO REBEL CITY LOS ANGELES AVAILABLE A13 12:39AM

lausd whistle blower A11 6:58AM

Website Upgrade A10 10:02AM

Help KCET and UCLA identify 60s-70s Chicano images A04 8:02PM

UCLA Luskin: Casting Youth Justice in a Different Light A02 6:58PM

Change Links April 2018 A01 6:27PM

More Local News...

Other/Breaking News

Paraphysique de psychosomatique S22 6:58AM

Chuck Grassley: Women Abusing, Animal Murdering, Illegal War Supporting Criminal S22 2:58AM

Finance Capitalism and the Digital Economy S21 4:45PM

Muselières syndicales, muselières patronales S21 7:19AM

Jeff Bezos, Amazon, The Washington Post, Whole Foods, Etc S21 2:50AM

Why Choose Nut Milk Over Cows' Milk S21 1:01AM

Antrhopocène, le grand effondrement S19 9:53AM

Abolir l'économie S18 11:18AM

The Dictatorship of Corporations S17 5:26PM

18 Lethal Consequences Of Hunting S17 3:13PM

Paraphysique de l'outplacement déontologue S15 6:51AM

Shopping du bashing S14 8:42AM

After Lehman Brothers, Experts Say Global Financial Crisis Can Happen Again S13 8:28PM

“Animaniacs in Concert!” Starring Voice Legend Rob Paulsen S12 9:30PM

Probabilités de fin d'humanité S12 6:49AM

Florida Area of Migrant Farmworkers Denied Right to Construct Health Clinic near NaplesCIW S11 2:57AM

Steer clear of work morality! S09 12:10PM

The Shortwave Report 09/07/18 Listen Globally! S06 11:23PM

August 2018 Honduras Coup update S06 12:28PM

Brett Kavanaugh Filled The 5th Circuit With Execution Judges S06 6:14AM

Augusta Georgia Woman Gets 5 Year Prison Sentence for Writing About Russians Crime Acts S05 8:29AM

Paraphysique de contextualité S05 8:29AM

Crisis Regulation in Global Capitalism S03 3:39PM

Ex-voto de réification S03 10:24AM

Please Oppose Warmonger, Execution and Torture Supporting Bush Operative Brett Kavanaugh A31 10:45PM

Paraphysique d'exploitation occultation A31 10:24PM

Ryan Zinke Is Charging Taxpayers For A Trophy Hunters' Council A31 2:10PM

Is the Financial Crash 2.0 Coming? A31 10:07AM

More Breaking News...
© 2000-2018 Los Angeles Independent Media Center. Unless otherwise stated by the author, all content is free for non-commercial reuse, reprint, and rebroadcast, on the net and elsewhere. Opinions are those of the contributors and are not necessarily endorsed by the Los Angeles Independent Media Center. Running sf-active v0.9.4 Disclaimer | Privacy