THE CORPORATION
Winner of the DOCUMENTARY AUDIENCE AWARD at the 2004 SUNDANCE FILM FESTIVAL.
A Feature documentary by Mark Achbar, Jennifer Abbott and Joel Bakan.
THE CORPORATION engages us in a darkly amusing account of the institution's evolution as a legal "person" whose prime directive is to produce ever-increasing profit for it's shareholders regardless of the cost to anyone, or anything else. Imbuing it with this pathological nature is a recent human achievement. 150 years ago a corporation was merely an organized way of doing business. Today it is a global power that uses its status as a "person" to claim rights under the constitution.
Self-interested, amoral, callous and deceitful, a corporation?s operational principles make it anti-social. It breaches social and legal standards to get its way even while it mimics the human qualities of empathy, caring and altruism. It suffers no guilt. Diagnosis: the institutional embodiment of laissez-faire capitalism fully meets the diagnostic criteria of a psychopath.
Featuring a multitude of interviews with CEO's and top-level executives from some of the worlds largest corporations, representing a wide range of industries, including: oil (Shell), pharmaceuticals (Pfizer), computers (IBM), tires (Goodyear), carpets (Interface), public relations (Burson Marsteller), branding (Landor), and advertising (Initiative); as well as critical thinkers: Noam Chomsky, Peter Drucker, Milton Friedman, Naomi Klein, Mark Kingwell, Vandana Shiva, and muckraking filmmaker Michael Moore. Add to the mix a corporate spy, an undercover marketer, academics, pundits, historians and activists; deftly blend with newsreel footage, early TV advertisements, B movies, and corporate propaganda films and you have the fascinating, original portrait of an institution that is THE CORPORATION.
Is there a cure for this pathological pursuit of profit-at-any-cost? Or can we only apply restraints? Will people regain control over the corporation? With cautious optimism, we are invited to reconsider our relationship with the dominant institution of our time.
For more info check out The Corporation's website:
www.TheCorporation.com
To view a list of interviewees, including Noam Chomsky, Michael Moore, Naomi Klein, Milton Friedman please click on the link below:
http://thecorporation.tv/productdemos.php#people
To view the trailer:
http://www.nowhereinafrica.com/zeitgeisttrailers/corporation.html
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Artivist Film Festival:
Film: The Corporation Date: Wed April 28 Time: 7pm Location: Egyptian Theater 6712 Hollywood Blvd, Hollywood
The Corporation will be opening in theatres across the US this summer and we are always looking for volunteers to help promote the film. Click here to sign up to be a volunteer in your city:
http://www.hellocoolworld.com/thecorporation/volunteer.cfm
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