POM Wonderful and Phenomenex Demo Recap

On Friday August 4th and Sunday August 6th a dedicated group of 25 or so
California activists protested the juice company, POM Wonderful, for a
weekend of action against killing and torturing animals for juice. In order
to make health claims about pomegranate juice, POM resorted to funding
experiments where scientists temporarily lowered brain oxygen levels and
brain blood flow in newborn mice then forced their mothers to drink water
mixed with pomegranate concentrate amongst other cruel test to rabbits and
other animals. In response, we took it to the front doors of POM's
executives to let them know what we thought of their "health claims".

Activists love parties and when we heard POM wonderful was hosting
their company luau in Malibu on Friday we felt it was a good time to
swing by and let everyone there know what we and that the rest of the world
thought about the killing of animals for juice. But first we had to swing by
Doctor Harley Liker's private medical clinic. Harley Liker is the medical
director for POM wonderful and the person responsible for the killing of
these animals through crazy experiments. The businesses surrounding his posh
3rd floor Beverly Hills office were not only interested but supportive of
our presence, including several doctors and a mom and daughter team who
stopped to help us hand out information. We tried to speak with Harley
before and after our protest but he said he was to busy. We hope that next
time he won't be to busy when we swing by his house to chat.

After visiting Harley Liker, several cars of activists then made their way
over to the company luau. Despite activists being physical assaulted by
employee's and private security guards, POM did nothing but give us the
motivation to visit them at their homes on Sunday. Thanks for a POM
Wonderful picnic!!!

We told them we'd be at their houses and if they didn't believe us
Friday, they do now. Bright and early Sunday morning our dedicated
and always expanding group met up and headed to the Santa Monica house of
POM's President of Corporate Communications, Fiona Possell. Fiona is the
person who tells the world what POM what's us to hear. Fiona was not home
but her husband was. Mr. Possell did not enjoy our presence and let us know
by charging at activists with a fireplace poker. When he realized his
attempted assault was caught on tape he quickly retreated back into his
house.

Next up was Denise Bonder who is the director of Human Resources for POM's
parent company Roll International. It was a pleasure to interrupt her quiet
Sunday morning. The kids bikes were out and her husband was enjoying
the sun in his front yard until he turned to find masked protesters
and several bullhorns informing the neighbors of the evils POM is
paying for. Mr. Bonder also charged at and tried to assault
protesters.Is it just us or do these people who make their money
through the
suffering of others have a real tendency for violence?

We then made our way to the curb outside of Mr. John Regal quiet Santa
Monica apartment complex. John Regal is the VP of Marketing for POM. His
neighbors confirmed he lived there but he wouldn't answer his phone or talk
with us but we had no problem chatting with those who lived nearby. The
resounding theme of the weekend was a first shock that POM kills animals for
juice and then appreciation and support that we were out there spreading the
word. Neighbors complained very little about the noise we were making and
more often then not thanked us for letting them know what was going on
inside POM Wonderful.

Our next stop was none other then the estate of billionaire's Lynda and
Stewart Resnick's on Sunset Blvd in Beverly Hills. These two murders own the
company of POM and just proved how even with security cameras and big
gates and you can try to hide inside massive mansions built on the suffering of
others, but we will not relent and we will never give in. We are sure the
Resnick's will make the compassionate and ethical choice and stop killing
animals for juice and we will keep stopping by until they do.

We wrapped up the POM demo's with a nice drive into the hills to visit
CEO of POM, Matthew Tupper. When our carloads of activists arrived his
second floor windows were open but as soon as we got to his front gate
the window was closed and he wouldn't come to the door. We had no
problem making our prescence known to both him and his neighbors.This
man has the power to end the killing of thousands of animals. If he
wants to stop us from coming to his house or the home of his employees
simply stop testing POM Wonderful juice on animals. This is not a
letter writing campaign and we will be back.

Done with POM Wonderful for the day we decided that we would make
our way to the grand finale in our series of home demonstrations –
the houses of the executives of Phenomenex, an important HLS supplier.

Several carloads of activists arrived at the palatial ocean frontPalos
Verdes Estates estateof President and CEO Fasha Mahjoor,for the first
of three demos against his
company. With glee we noted the line of cars filling his long driveway –
he must have forgotten to send us party invitations. Not to worry; we
decided that we would ask to come join the party and discuss his company's
ties with HLS. We made our way down his long driveway and, with our
bullhorns at maximum volume, let all of his guests and neighbors know
how this family makes their living selling the restraints that hold down
baby monkeys as they are tortured and cut open alive. His guests cowered
behind curtained windows though one brave soul stuck her head out to
give us the finger and quickly grab a small, very sad-looking dog that
had been left on the back porch in a cage.

The police sirens started soon thereafter, and we were met at the
driveway by the screeching tires of one very scared Officer.
He exited the vehicle with one hand on his gun and the other extending
his asp and demanded that we sit on the curb. Well aware of our
Consititutional rights,we kept standing as more police
arrived. The overzealous response by authorities only served to
strengthen the motivation of those involved in the protesting, and shows
that these demos are indeed having an impact on Phenomenex and the
murderers at Huntingdon Life Sciences. Fasha Mahjoor himself, well aware
that no crimes had been committed, declined to file charges, and the
cops were left with nothing to do but allow us to exercise our right to
free speech and continue to our next location.

From Fasha Mahjoor's mansion we moved to the house of his sister, who is
also the CFO of Phenomenex, in Rancho Palos
Verdes. We were let into her gated community and were more then
happy to inform her neighbors that she kills animals for profit. We
wrapped up the day with a parade of sorts at the house of Fasha's
mother-in-law, located at 6883 Crest Rd., Rancho Palos Verdes 90275. We
made our way up and down her streets explaining that her family has
destroyed the lives of innocent animals for personal gain. Her neighbors
welcomed the information and one even proclaimed that our presence was
"awesome!"

We reminded and will continue to remind Phenomenex, anyone involved
with HLS, and any family who has built their fortune on blood money that
we will not back down until they stop doing business with this atrocious
company. Police intimidation is no match for activists who know their
rights. Those who profit from Huntingdon Life Sciences will have to
deal with us until they make the ethical choice to drop HLS. We will be
back again and again...and we always win.



WE NEVER BACK DOWN AND WE ALWAYS WIN.
WE'LL SEE YOU SOON.

Fighting Animal Cruelty Together