A Mom's FYI: Reality Bites (tags)
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Trading on fear From the start, the invasion of Iraq was seen in the US as a marketing project. Selling 'Brand America' abroad was an abject failure; but at home, it worked. Manufacturers of 4x4s, oil prospectors, the nuclear power industry, politicians keen to roll back civil liberties - all seized the moment to capitalise on the war. PR analysts Sheldon Rampton and John Stauber explain how it worked.