{"article":{"id":106062,"heading":"Brand LAX","author":"Michael Shaw","created":"2004-03-24 19:43:25","modified":"2004-03-25 04:26:14","last_modified":"Thu, 25 Mar 2004 11:26:14","article":"<!DOCTYPE html PUBLIC \"-\/\/W3C\/\/DTD HTML 4.0 Transitional\/\/EN\" \"http:\/\/www.w3.org\/TR\/REC-html40\/loose.dtd\">\n<html><body><p>For the past year, or so, I have been supplying images to my friends at Commercial Alert.  CA has been fighting to keep corporations from exerting undo influence on our culture --particularly through advertising-- at the expense of municipalities, schools and children.<\/p>\r\n<p>The sale of city-wide branding rights has been one of CA's biggest battlegrounds.  Last year, CA fought decayed-tooth-and-nail to fight Snapple's sponsorship deal with New York City. As part of the package, Snapple's sugared beverages gained a major foothold in N.Y. City schools.<\/p>\r\n<p>This year, the battleground has moved to L.A.  At the local level, the spoils are pretty basic.  Besides food, it's about the control of  physical and mental space.<\/p>\r\n<p><\/p><div align=\"center\">\r\n<p>send this cartoon to a friend!<\/p><\/div>\n<\/body><\/html>\n","contact":"mshaw@bagnews.com","link":"http:\/\/www.bagnewsnotes.com","address":"","phone":"","parent_id":0,"mime_type":"text\/html","summary":"Take My City, Please","numcomment":1,"fileurl":"\/uploads\/","filesize":null,"article_url":"\/news\/2004\/03\/106062.php"},"attachments":[],"comments":[{"id":106065,"heading":"Perhaps","article":"we should offer corporate sponsorship only to those companies which have an exemplary environmental and human rights record. Just a thought.","author":"mymicz","parent_id":106062,"mime_type":"text\/plain","created":"2004-03-24 20:10:14","modified":"2004-03-24 20:10:14","fileurl":""}]}